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The American image of Santa Claus was further elaborated by illustrator Thomas Nast, who depicted a rotund Santa for Christmas issues of Harper's magazine from the 1860s to the 1880s. Nast added such details as Santa's workshop at the North Pole and Santa's list of the good and bad children of the world. A human-sized version of Santa Claus, rather than the elf of Moore's poem, was depicted in a series of illustrations for Coca-Cola advertisements introduced in 1931 that introduced and made the red Santa Suits an icon. In modern versions of the Santa Claus legend, only his toy-shop workers are elves. Rudolph, the ninth reindeer, with a red and shiny nose, was invented in 1939 by an advertising writer for the Montgomery Ward Company.
In looking for the historical roots of Santa Claus, one must go very deep in the past.The true story of Santa Claus begins with Nicholas, who was born during the third century in the village of Patara. At the time the area was Greek and is now on the southern coast of Turkey. His wealthy parents, who raised him to be a devout Christian, died in an epidemic while Nicholas was still young. Obeying Jesus' words to "sell what you own and give the money to the poor," Nicholas used his whole inheritance to assist the needy, the sick, and the suffering. He dedicated his life to serving God and was made Bishop of Myra while still a young man. Bishop Nicholas became known throughout the land for his generosity to those in need, his love for children, and his concern for sailors and ships. |
